Business
Bringing The Jewellery Trade into the 21st Centrury
Opening a new store in Brighton, Pressleys wanted to ensure a modern approach to the refurbishment. Giving careful consideration to lighting, presentation and technology they were determined to update and propel the jewellery retail customer experience into the 21st century. MCS were able to create a versatile digital marketing experience with a wide variety of content options. Properly configured digital signage can be updated quickly and simply and is ideal for running short-term brand campaigns.
Golf Fitting Room DIgital Signage Branding Platform
MCS is the UK signage integrator responsible for successfully bringing the Digital Branding Solution to the golf club fitting room environment.
In 2014, MCS completed a bespoke solution for Silvermere Golf club in Surrey, fitting out each of its fitting rooms with a multi-brand digital branding platform.
Silvermere Golf recognised early on how significantly the custom fitting service can benefit the keen player's game and aimed to create a bespoke customer experience. The MCS digital signage branding platform allows the fitting room's dedication to a single brand for the duration of a fitting session. With close collaboration between MCS and Silvermere, this approach facilitated the winning of multiple, custom fit accreditations including Callaway, Ping, Taylor Made and Titleist amongst the impressive list.
Silvermere Gold Academy
MCS has helped Silvermere Golf and Leisure, in Surrey, to improve the process of trying and buying new clubs. In four fitting rooms, videowalls comprised of 3 x 3 47" LG displays have been installed to show content from the brand of choice. MCS created an intuitive control system to make the operation of videowalls easy, being accessed through an LG G-Pad tablet via a custom developed interface. Content updates are managed remotely by MCS, formatting all assetts from manufacturers for the correct resolution and then instantly updating the signage system.
